Hub International Paid Media Manager in Chicago, Illinois
HUB is looking for an enthusiastic, agile, customer-centric media expert to manage targeted paid media campaigns for our Specialty Practices, Employee Benefits, and Personal Insurance lines of business.
The candidate for this role must be a detail-oriented independent contributor with cross-functional work experience. The Paid Media Manager will ideally have 3-5 years of relevant experience, with both technical and strategic knowledge of campaign management, execution/optimization, and best practices across a variety of paid advertising channels. Agency background is preferred but not required.
Lead quarterly media planning with digital agency partner and Go-To-Market stakeholders.
Work with digital agency partner to plan, execute, and optimize HUB’s paid media channels, including:
Endemic Media Buys
Manage all aspects of paid media campaigns, including:
Program strategy and execution
Creative asset development and/or procurement
Testing and optimization
Analytics, tagging and reporting
Make continuous optimizations and enhancements to improve performance.
Project manage and maintain a paid media calendar, status document, and budget document.
Identify paid channel expansion opportunities to meet marketing objectives and KPIs.
Conduct ongoing research to identify new potential endemic media partners for priority LOBs.
Develop and present quarterly paid media reports with strategic insights and recommendations.
Develop ad-hoc and campaign specific reporting as needed.
Strongly Preferred Qualifications:
BA/BS in Advertising, Marketing, Communications, English, or related field
3-5 years of relevant work experience in Paid Media (agency or in-house; agency preferred)
Experience with Adwords, Google Display Network, Microsoft Audience Ads, Aggregators, etc.
Ability to build partnerships and manage relationships with internal stakeholders and external agencies/vendors.
Ability to develop and manage multiple media campaigns simultaneously and deliver results in a fast-paced, deadline-oriented environment.
Self-starter comfortable looking for and filling gaps in process and communications.
Team player and thought leader with a strong understanding of trends in the digital ecosystem.
Exceptional verbal and written communications skills.
Join a Winning Team at HUB International
When you join the team at HUB International, you become part of the 5th largest global insurance broker, providing a broad array of property, casualty, risk management, life and health, employee benefits, investment and wealth management products and services. Becoming a part of HUB means that you thrive in an entrepreneurial and fast paced team environment supported by over 12,000 professionals in 450 offices across North America. You will be able to actively contribute to our track record of year over year growth fueled by innovative new products and services, mergers and acquisitions, and a great team of people. As part of our talent engine, you will exemplify our strong core values which drive our unique corporate culture. HUB’s entrepreneurial spirit is evident in our people, products and philanthropic initiatives and we are passionate about our talent!
Required Experience: 2-5 years of relevant experience
Required Travel: Negligible
Required Education: Bachelor's degree (4-year degree)
HUB International Limited is an equal opportunity and affirmative action employer that does not discriminate on the basis of race/ethnicity, national origin, religion, age, color, sex, sexual orientation, gender identity, disability or veteran's status, or any other characteristic protected by local, state or federal laws, rules or regulations. The EEO is the Law poster and its supplement is available here athttp://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm.
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Hi, we’re HUB.
In a rapidly changing world, we advise businesses and individuals on how to prepare for the unexpected.
When you partner with us, you're at the center of a vast network of experts who will help you reach your goals through risk services, claims management, and compliance support.
And this gives you the peace of mind that what matters most to you will be protected — through unrelenting advocacy and tailored insurance solutions that put you in control.
About HUB International
Headquartered in Chicago, Illinois, HUB International Limited (HUB) is a leading full-service global insurance broker providing property and casualty, life and health, employee benefits, investment and risk management products and services. From offices located throughout North America, HUB’s vast network of specialists provides peace of mind on what matters most by protecting clients through unrelenting advocacy and tailored insurance solutions. For more information, please visit hubinternational.com.